Red meat sector report
Posted on Monday, 15 June 2026
New research commissioned by Beef + Lamb New Zealand shows New Zealand’s red meat sector generates $48.7 billion in spending across the economy each year and supports one in every 20 jobs.
The sector generates $12.8 billion in export earnings annually, which flows through the New Zealand economy and has a powerful multiplier effect, resulting in $133 million being spent across New Zealand every day.
Beef + Lamb New Zealand also has a vision for the sector’s exports to grow by $23 billion by 2035.